You spend more on ads and get lower ROAS.
It's not your product and it's not your budget.
Ad platforms changed how ads work, and you haven't caught up... Yet!
AdPadi won't write your ads or run your campaigns for you.
But AdPadi will find the content that's already working before you spend a single Naira scaling it.
Because we know what performs in Nigeria. And we understand Nigeria's Attention!
Create a business profile for your store, then set up your next campaign right on AdPadi — that's what feeds everything below.
Our creators produce across TikTok and Instagram, at volume. Each platform's algorithm decides what takes off.
When something takes off, we study the format, pacing, hook, structure, the pattern behind the performance.
The best-performing posts from your niche become your ad creative — validated by the platforms' own algorithms before you ever spend on them.
Everything you need to know about AdPadi
AdPadi is built for African startups, businesses, and brands that want to go viral. We help you bridge the gap between your product and the right marketing approach to identify the best content strategy for your niche before you scale with paid ads.
AdPadi uses a credit system to track your ads' performance and pay participating creators. There are no monthly fees, every view and click your ads generate deducts from your credits. 1 credit = ₦1 for personal accounts and 1 credit = ₦0.90 for organization accounts.
Yes! You can review and approve creators' content before it goes live. This gives you full control over the kind of content that gets published for your brand.
When you run ads on our platform, we match your ad to a diverse range of creators across different platforms who have built engaged communities around your target audience. This allows you to discover new marketing opportunities and reach potential customers.
